How can car dealers create a seamless experience in today's click-and-mortar world? Learn from McDonald's. McDonald's knows customers want more ways to buy. That's why it offers 4 ways to buy a..
How can car dealers create a seamless experience in today's click-and-mortar world? Learn from McDonald's. McDonald's knows customers want more ways to buy. That's why it offers 4 ways to buy a..
I chatted with Paul J. Daly, host of the Dealers Compressed video series and podcast, who has interviewed industry experts like Adam Robinson, Dale Pollak, and Gary Vaynerchuk. We dive into how..
The automotive industry is undergoing a dramatic transformation. Even longtime automotive executives like Bob Lutz think dealerships are ultimately doomed. And auto retail isn’t alone. Retail as a..
In case you missed my webinar with Digital Dealer, you can watch the full recording online. 82% of customers take at least one test-drive, but over 75% want to conduct the entire buying process online
Today's customers walk into your showroom better-informed than ever before. Because they've done their research ahead of time, 89% walk into the showroom fully prepared to buy. At the same time, 82%..
Retail giants like Walmart, Best Buy, and Target aren’t the only places that get crazy on Black Friday. Customers are busting down the figurative doors of ecommerce, as well. Last Black Friday..
Contrary to stereotypes, women typically negotiate better deals than men when it comes to car buying. Men paid a surprising 17% more for popular sedans like the Toyota Corolla S and Camry LE, which..