Customer referrals are as good as gold. Especially in auto retail. A single happy customer or glowing online review can refer several new customers, and potentially influence hundreds more. But..

What does it take to earn loyalty for life? Chances are your customers know, but aren't telling you. Luckily, we've got the inside scoop. Here are 3 secrets to building loyalty and earning..

Imagine you are sitting in a room with one-way glass, like an interrogation room on a crime drama. Would you trust the stranger you can’t see on the other side? Of course not. Customers feel the..

Do you remember the last time you were in an eyeglasses store? Chances are it wasn’t particularly memorable or positive. People are over this type of bland retail experience. That’s why eyeglasses..

If you’ve ever gone to an Apple store, or even just walked by, you’ve probably seen how packed they can become. People spend hours testing out the newest technology, whether they’re ready to buy..